https://ift.tt/2wwdHAe Mattel’s New C.E.O. Bets on ‘Barbie: The Movie’ to Lead Toymaker’s Revival Toys, Barbie (Doll) Ynon Kreiz, the toy giant’s fourth leader in five years, has a strategy for reversing its fortunes. And it starts with putting one of America’s best-known dolls on the big screen. JULIE CRESWELL https://ift.tt/2QuGgrt December 13, 2018 at 05:30AM